Multiple Research, Inc.
 
QUALITATIVE RESEARCH STUDIES

We concentrate on the challenges that are addressed by qualitative research; the why and how of decision making, not just what, where, and when. Our moderator-consultants adapt and revolutionize processes to obtain results that provide real value to our clients.

    • Focus Groups
    • In-Depth Interviews
    • Comprehension & Reaction Test

QUANTITATIVE RESEARCH STUDIES

Quantitative research is used to measure how many people feel, think or act in a particular way. These surveys tend to include large samples - anything from 50 to any number of interviews. Structured questionnaires are used incorporating open and closed questions. There are various vehicles used for collecting quantitative information but the most common are on-street or telephone interviews.

    • Corporate Image
    • Attitude & Usage
    • Customer Satisfaction
    • Product Positioning
    • Product/Concept/Taste Testing
    • Central Location Intercept
    • Advertising Evaluation/Recall
    • Public Opinion Studies

SALES & MARKETING CONSULTING

We provide a Total Strategic Sales Solution to help you deliver consistent and profitable sales. We provide you with the tools to help you grow your sales revenue. We build long term relationships so that we can help our clients to achieve long term sustainable growth.

Areas of Expertise
    • Marketing Plan
    • Marketing Consultancy
    • Marketing Strategy
    • Marketing Intelligence
    • Product Development
    • Sales Management
    • Sales Strategy
    • Retail Sales
    • Sales Training
    • Market Report
STRATEGIC PLANNING

strategic planningWe structure and facilitate your planning process to create a vision for change and guide your planning team to make key decisions about your organization’s future.

    • Diagnosis of the situation
    • Strengths and weakness audit
    • Opportunities and threats audit
    • Strategic formulation
    • Economic and Feasibility Studies
    • Annual Fact Book
MYSTERY SHOPPERS

Secret Shopping can be used for a myriad of purposes from customer experience, benchmarking, competitive analysis, performance improvement to price auditing.

    • Monitor quality of services rendered
    • Business performance
    • Customer satisfaction
 
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Prado Alto, St.6 L-24, Guaynabo, Puerto Rico 00966